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Market reports

Turkey: nicotine pouch market overview, July 2025

Written by || 30th July 2025 || Market reports , Nicotine pouches market reports | Flavours | Market sizes | Marketing and retailing | Modern oral | Pricing | GeographiesAsia Turkey

Turkey (Türkiye) currently has a prohibitive legal environment that potentially bans nicotine pouches through two key legal instruments.

The leading tobacco companies in the Turkish market, which have had an aggressive and expansive strategy for nicotine pouches in other parts of the world, have not yet launched any of their nicotine pouch brands in Turkey. However, through our research, we were able to identify 13 multi-brand online retailers offering nicotine pouches across the country.

This short report provides an overview of the nicotine pouch market in Turkey, covering form factors such a flavours, prices and brands.

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Genaro Pierucci

Market analyst
Genaro holds a Bachelor’s degree in Economics and is currently pursuing a Master’s in Data Analysis in Barcelona. Originally from Argentina, his professional adventure has taken him through various roles in data and communications. Passionate about analysis and uncovering meaningful insights, Genaro brings both expertise and enthusiasm to the team.

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