South Africa: oral tobacco and nicotine pouch regulation, August 2025

Although progress on the bill to introduce further restrictions on tobacco products in South Africa – such as standardised packaging and a total advertisement ban – has been slow, legislative developments are currently taking place as the bill is proceeding in Parliament.

The Tobacco Products Control Act 83 of 1993 defines a tobacco product as a product containing tobacco that is intended for human consumption, and includes, but is not limited to, any device, pipe, water pipe, papers, tubes, filters, portion pouches or similar objects manufactured for use in the consumption of tobacco. Oral tobacco products fall under this definition and are therefore covered by the general tobacco framework. No product-specific laws apply to nicotine pouches.

This report provides detailed analysis of the regulatory framework for nicotine pouches and oral tobacco in South Africa, covering all policy areas from market access and product restrictions to advertising, taxation and public use.

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Andi Spagnoletti

Junior legal analyst
Andrea holds a Bachelor of Commerce (BCom Law) and a Bachelor of Laws (LLB) from the University of the Witwatersrand, South Africa, as well as a Master’s in International Law, Foreign Trade and International Relations from Spain. She has experience in legal counselling, policy analysis, and socio-legal research. Andrea previously worked as a legal counsellor at the Wits Law Clinic in South Africa, advising clients on property and regulatory matters, and thereafter has supported international advocacy initiatives through research and reporting in Spain.

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